About us

About Us — Kasaar

Kasaar was born from a simple belief: the taste of home is timeless, and the hands that create it deserve to be celebrated.

In the quiet villages of Bihar, where tradition is woven into everyday life, our journey began. We work hand in hand with local farmers, women artisans, and small producers who have carried forward age-old recipes with love, patience, and devotion. Their craft is our pride, and bringing their creations to the world is our purpose.

At Kasaar, we don’t just make snacks.
We preserve memories, honour culture, and tell the story of Bihar with every bite.

Each Thekua, each Gujia, each delicate Nimki is handcrafted in small batches using clean, honest ingredients. We do not use preservatives, shortcuts, or compromise. For us, luxury is purity. Authenticity. And food made by real people with real heart.

Kasaar is redefining what traditional Indian snacks can be: elegant, gift-worthy, globally appreciated, yet rooted deeply in rural soil. Through modern packaging, elevated quality standards, and seamless online access across platforms, we bring Bihar’s heritage to homes across India and the world.

Behind the brand lies a larger mission:
To empower rural Bihar, create dignified livelihoods, and ensure that the artisans who have protected these recipes for generations finally receive the recognition they deserve.

Kasaar is more than a product.
It is a bridge that connects the past and the present, tradition and innovation, village kitchens and global consumers.

A taste of authenticity.
A touch of luxury.
A story of people.

Welcome to Kasaar
Where heritage becomes premium and every flavour feels like home.